Reports

Report Overview

In-depth reports examining the business, technology and strategic developments shaping the global sports industry.

Commercial Innovation Report 2026

A cross-sport review of 14 commercial projects launched or materially developed between 2024 and 2026, spanning new ventures, media products, competitions, partnerships and venue concepts.

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AI in Sport 2026

An assessment of how artificial intelligence is reshaping sports organisations across performance, operations, media, fan engagement and commercial decision-making.

Coming soon

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